Majken Schultz
- Auteur
Boeken van Majken Schultz
Majken Schultz
Mary Jo Hatch
Carl Larsen
Expressive Organization
'Expressive Organization' zet huidige opvattingen over organisatie-identiteit, reputatie en branding naast elkaar.
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Majken Schultz
Oriol Iglesias
Oriol Iglesias
Nicholas Ind
Nicholas Ind
Majken Schultz
Routledge Companion to Corporate Branding
This companion is a prestige reference work that offers students and researchers a comprehensive overview of the emerging co-created, multi-stakeholder, and sustainable approach to corporate brand management, representing a paradigm shift in the literature.
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Majken Schultz
Majken Schultz
Mogens Holten , Managing Director of Bergsøe 4 A/S (a Danish communication consultancy specializing
Mary Jo Hatch
Mary Jo Hatch
Mogens Holten Larsen
The Expressive Organization
This book challenges current beliefs about organizational identity, reputation, and branding. A highly-talented and diverse team of contributors reveals a wealth of new ideas for discovering the answers to questions troubling contemporary organizations.
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Ann Langley
Haridimos Tsoukas
Constructing Identity in and around Organizations
Constructing Identity in and around Organizations is the second volume in Perspectives on Process Organization Studies, a series which explores an emerging approach to the study of organizations that focuses on (understanding) activities, interactions, and change as essential properties of organizations rather than structures and state - an approach which prioritizes activity over product, change over persistence, novelty over continuity, and expression over determination.
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