John Bessant
- Auteur
Boeken van John Bessant
Joe Tidd
John Bessant
Strategic Innovation Management
This first edition of Strategic Innovation Management is an exciting new addition to the established bestselling texts Managing Innovation and Innovation and Entrepreneurship written by Joe Tidd and John Bessant.
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Ina Goller
John Bessant
Creativity for Innovation Management
Creativity for Innovation Management is a rigorous yet applied guide which illustrates what creativity is, why it matters, and how it can be developed at both individual and group levels.
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Henning Breuer
John Bessant
Sune Gudiksen
Gamification for Innovators and Entrepreneurs – Using Games to Drive Innovation and Facilitate Learning
John Bessant
Margaret Bruce
Design in Business
This book takes a more integrated approach to design, assuming it is a core business process as opposed to a peripheral or specialist activity. Design in Business aims for an analogous Total Design Management making design a part of everyone's concern.
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John Bessant
Claudia Lehmann
Kathrin M. Moeslein
Driving Service Productivity
In a world moving towards services, driving service productivity is a central challenge for leaders and members of all types of organisations: for service businesses there is a clear need to be “productive”, but it is far less clear what this exactly means.
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