John Bessant
- Auteur
Expertise volgens het gepubliceerde werk: innovatiemanagement, technologische innovatie, innovatiestrategie, open innovatie, marktinnovatie
Boeken van John Bessant
Joe Tidd
John Bessant
Managing Innovation
The text provides an integrated, evidence-based methodology to innovation management that is supported by the latest academic research and the authors’ extensive experience in real-world management practice.
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Steve Brown
John Of Exeter
John Bessant
Fu Jia
Strategic Operations Management
Ina Goller
John Bessant
Creativity for Innovation Management
Creativity for Innovation Management is a rigorous yet applied guide which illustrates what creativity is, why it matters, and how it can be developed at both individual and group levels.
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Margaret Bruce
John Bessant
Design in Business
Design in Business is the first book to establish the strategic importance of design as an integrated process which incorporates a large number of perspectives within a business.
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John Bessant
Claudia Lehmann
Kathrin M. Moeslein
Driving Service Productivity
This book explores the ways, tools and options for driving service productivity. It provides specific case examples on service productivity and service innovation, including airports and hotels, healthcare and the professional service industry.
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