Imagined Audiences
How Journalists Perceive and Pursue the Public
Paperback Engels 2021 9780197542606Samenvatting
Many believe the solution to ongoing crises in the news industry--including profound financial instability and public distrust--is for journalists to improve their relationship with their audiences. This raises the question: How do journalists conceptualize their audiences in the first place? Imagined Audiences explores how journalists' assumptions about their audiences shape their approaches to their audiences. In doing so, the book examines the role that audiences traditionally have played in journalism, how that role has changed, and what those changes mean for both the profession and the public.
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- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan
