Beyond Cairo

US Engagement with the Muslim World

Gebonden Engels 2012 9780230340947
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Samenvatting

The US's once-enthusiastic commitment to restore trustworthy relations with the Muslim world has dwindled considerably since Obama's 2009 Cairo speech. This book tackles Washington's lagging engagement with the Muslim world and provides a roadmap for how the US can use public diplomacy to re-engage it.

Specificaties

ISBN13:9780230340947
Taal:Engels
Bindwijze:gebonden
Uitgever:Palgrave Macmillan US

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Inhoudsopgave

PART I: DEMYSTIFYING THE COMMUNICATION GAME Engaging the Muslim World Calculating the Cost of Manufactured Fear The New Public Diplomacy Argument PART II: CRUSADING US NATIONAL SECURITY Distorting the Process Marketing the American Brand Shifting the Tide PART III: Reshaping the Communicative Context Considering a Corps of Specialists Toward a Post-secular Communicative Framework

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€ 65,24
Levertijd ongeveer 9 werkdagen
Gratis verzonden

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          Beyond Cairo