Brilliant Start-Up
How successful entrepreneurs set up and run a brilliant business
Paperback Engels 2011 9780273761976Samenvatting
READY TO START YOUR OWN BUSINESS?
Starting a business is one of the most exhilarating, exciting and exhausting experiences you’ll ever have. At times it can feel like a daunting prospect but, with the right advice from the start, you can make sure it’s the start of a brilliant business.
Caspian Woods has a wealth of experience of starting his own businesses and has interviewed hundreds of successful entrepreneurs (including Bob Geldof and Philip Green). Using this knowledge, he gives you all the tools, tips and techniques you will need to take you from a brilliant idea to successful trading.
BRILLIANT OUTCOMES Feel ready to take on the start-up challenge Know what to focus on for success Gain a go-getting entrepreneurial mindset
‘Superbly well-structured advice. The ideal preparation for the emerging entrepreneur.’
Mark Strudwick CBE, Chief Executive, The Prince's Scottish Youth Business Trust
Specificaties
Lezersrecensies
Inhoudsopgave
Acknowledgements
How this book works
Phase 1 Preparation
Step 1 Brace yourself
Step 2 Work on your brilliant business idea
Step 3 Road test your idea
Step 4 Build your support network
Step 5 Your business plan
Step 6 Reduce your start-up costs
Step 7 Raise finance
Step 8 Take care of the small print
Phase 2 Into action
Step 9 Get selling
Step 10 Set your price
Step 11 Now, make your product/service
Step 12 Get the cash in
Step 13 Do your books
Step 14 Do a quick risk audit
Phase 3 Up and running
Step 15 Taking on staff
Step 16 Make sales easier: marketing
Epilogue
Useful contacts
Index
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan