Northcliffe's Legacy
Aspects of the British Popular Press, 1896-1996
Paperback Engels 2000 9780333919972Samenvatting
The essays in Northcliffe's Legacy explore the popular press since 1896 - from Harmsworth's Daily Mail to Maxwell's Mirror . Topics include: the sorry tale of the Daily Herald ; early dealings with the BBC; the role of photojournalism; the contribution of Reuters; and the roots of financial journalism for a mass market. The history of the popular press has always been about more than big headlines and big profit margins, as this volume successfully demonstrates.
Specificaties
Lezersrecensies
Inhoudsopgave
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan

