Robert W Chandler,
Robert W. Chandler
War Of Ideas
The U.s. Propaganda Campaign In Vietnam
Paperback Engels 2020 1e druk 9780367216054Levertijd ongeveer 11 werkdagen
Gratis verzonden
Samenvatting
This book describes and appraises American use of propaganda in Vietnam (l965-l972) as an instrument of foreign policy. In an effort to point out pitfalls to be avoided and successful techniques worthy of emulation in future psychological operations, the case study shows how some proven and time-honored prescriptions for effective propaganda were observed in Vietnam and how many others were ignored. Accordingly, strengths and weaknesses and successes and failures are highlighted. Ninety-five illustrations and numerous quotations of American leaflets and posters are included. These were selected to provide the reader a "feeling" or "flavor" of the propaganda campaign.
Specificaties
ISBN13:9780367216054
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:302
Uitgever:Taylor & Francis
Druk:1
Lezersrecensies
Wees de eerste die een lezersrecensie schrijft!
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan