Budgets and Markets
A Study of the Budgeting of European Films
Gebonden Engels 1996 1e druk 9780415136624Samenvatting
Budgets and Markets highlights the decisions involved in budgeting and marketing European films. It looks at the origin, development, production, distribution, financing and profit of thirteen European films, including such critical and popular successes as Tacones Lejones (High Heels) by Pedro Almodovar; Oci Ciornie (Dark Eyes) by Nikita Mikhalkov; Peter's Friends by Keneth Branagh and La Discrete by Christian Vincent. Detailed financial data is reinforced by interviews with the producers of each film. The core of the analysis is based on the question 'Was this film made at the right price for the right market?'.
Specificaties
Lezersrecensies
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan

