Introducing Metaphor
Gebonden Engels 2005 1e druk 9780415278003Samenvatting
Adopting a multi-disciplinary approach, the book provides a thorough grounding in metaphor and word meaning, theories on the processing and understanding of metaphorical language, and metaphor in other languages and translation. Rosamund Moon and Murray Knowles, draw on a wide selection of material to explore metaphor in relation to text, discourse and society. Linguistic metaphor and literary metaphor are examined across a range of contexts, such as politics, sport and advertising, whilst literary metaphor is demonstrated through authentic extracts from fiction and poetry. A final section covering non-verbal metaphor looks at metaphor in art, cinema and music.
Specificaties
Lezersrecensies
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan

