Stephen M. Croucher,
Stephen M. Croucher
Understanding Communication Theory
A Beginner's Guide
Paperback EN 2015 9780415748049Levertijd ongeveer 16 werkdagen
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Samenvatting
This book offers students a comprehensive, theoretical, and practical guide to communication theory. Croucher defines the various perspectives on communication theory, and then takes on the theories themselves, with topics including interpersonal communication, organizational communication, intercultural communication, persuasion, critical and rhetorical theory and other key concepts. Featuring exercises, sample student papers, case studies and keywords that illustrate and fully explain the various communication theories, Understanding Communication Theory gives students all the tools they need to understand and apply prominent communication theories.
Specificaties
ISBN13:9780415748049
Taal:EN
Bindwijze:Paperback
Aantal pagina's:288
Uitgever:Taylor & Francis Ltd
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