Pamela J. Shoemaker,
Pamela J. Shoemaker,
Timothy Vos,
Timothy Vos
e.a.
Gatekeeping Theory
Gebonden EN 2009 9780415981385Levertijd ongeveer 16 werkdagen
Gratis verzonden
Samenvatting
Gatekeeping is one of the medias central roles in public life: people rely on mediators to transform information about billions of events into a manageable number of media messages. This process determines not only which information is selected, but also what the content and nature of messages, such as news, will be. Gatekeeping Theory describes the powerful process through which events are covered by the mass media, explaining how and why certain information either passes through gates or is closed off from media attention. This book is essential for understanding how even single, seemingly trivial gatekeeping decisions can come together to shape an audiences view of the world, and illustrates what is at stake in the process.
Specificaties
ISBN13:9780415981385
Taal:EN
Bindwijze:Gebonden
Aantal pagina's:184
Uitgever:Taylor & Francis Ltd
Thema:
Lezersrecensies
Wees de eerste die een lezersrecensie schrijft!
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan