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Off–Premise Catering Management, Third Edition

Gebonden Engels 2013 3e druk 9780470889718
Verwachte levertijd ongeveer 16 werkdagen

Samenvatting

The most complete, up–to–date guide available to starting and running an off–premise catering business

For nearly two decades, Off–Premise Catering Management has been the trusted resource professional and aspiring caterers turn to for guidance on setting up and managing a successful off–premise catering business. This comprehensive reference covers every aspect of the caterer′s job, from menu planning, pricing, food and beverage service, equipment, and packing, delivery, and set–up logistics, to legal considerations, financial management, human resources, marketing, sanitation and safety, and more. This new third edition has been completely revised and updated to include the latest industry trends and real–life examples.

New content includes information on "green" catering, contemporary food trends, website development, social media marketing, the latest in commercial kitchen equipment and budgeting and accounting software, and much more
Throughout the book, sample forms, schedules, and checklists illustrate real–world examples of key catering practices, and Study Questions at the end of each chapter help reinforce key concepts

Whether you are just starting out, growing your operation, or working to maintain standards of excellence in an already–successful off–premise catering business, Off–Premise Catering Management, Third Edition is the only guide you′ll need.

Specificaties

ISBN13:9780470889718
Taal:Engels
Bindwijze:gebonden
Aantal pagina's:560
Druk:3

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Inhoudsopgave

Preface
<p>Acknowledgments</p>
<p>Chapter 1. Introduction to Off–Premise Catering Management</p>
<p>Chapter 2. Getting Started: Laws, Locations, and Contracts</p>
<p>Chapter 3. Menu Planning</p>
<p>Chapter 4. Beverage Service</p>
<p>Chapter 5. Catering Equipment</p>
<p>Chapter 6. Logistics for Off–Premise Catering</p>
<p>Chapter 7. Human Resources</p>
<p>Chapter 8. The Show</p>
<p>Chapter 9. Marketing</p>
<p>Chapter 10. Pricing Off–Premise Catered Events</p>
<p>Chapter 11. Purchasing, Receiving, and Storing Foods</p>
<p>Chapter 12. Sanitation and Safety</p>
<p>Chapter 13. Accessory Services and Special Themes</p>
<p>Chapter 14. Budgeting, Accounting, and Financial Management</p>
<p>Index</p>

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