Strategic Alliance Handbook

A Practitioners Guide to Business-to-Business Collaborations

Gebonden Engels 2014 1e druk 9780566087790
Verwachte levertijd ongeveer 11 werkdagen

Samenvatting

Strategic alliances offer organisations an alternative to organic growth or acquisition when faced with the need to develop the business to a new level, innovate in terms of products or services or significantly reduce costs. The Strategic Alliance Handbook is a clear and complete guide to the nuts and bolts of the process behind successful collaborations. The book enables readers to understand the commercial, technical, strategic, cultural and operational logic behind any alliance and to establish an approach that is appropriate for the type of alliance they are seeking and the partner organisation(s) with whom they are working. Whether you are an alliance executive, responsible for the systems, strategy and performance of your organisation's alliancing programme or an alliance manager needing to ensure the success of a given partnership, The Strategic Alliance Handbook is an essential guide.

Specificaties

ISBN13:9780566087790
Taal:Engels
Bindwijze:Gebonden
Aantal pagina's:384
Druk:1

Lezersrecensies

Wees de eerste die een lezersrecensie schrijft!

Managementboek Top 100

Rubrieken

Populaire producten

    Personen

      Trefwoorden

        Strategic Alliance Handbook