Tony Weymouth,
Anthony Weymouth,
Bernard Lamizet,
Bernard (Departement Communication, Universite D'Avignon, France) Lamizet,
Knut Hickethier,
Knut (University Of Hamburg, Germany) Hickethier,
Carlo (University Of Urbino, Italy) Sartori,
Carlo Sartori,
Lorenzo (Universidad Autonoma Of Barcelona, Spain) Vilches,
Lorenzo Vilches
e.a.
Markets and Myths
Forces For Change In the European Media
Paperback EN 1996 9780582275652Niet leverbaar.
Samenvatting
Market and Myths: Forces for Change in the European Media is the first introductory text to provide a detailed analysis of the European Media in five major Western European countries within the context of a theoretical framework. All forms of the mass media are covered and the impact of media policy on the political, social and cultural life of the countries concerned - Britain, France, Germany, Italy and Spain. Issues such as the continuing role of public service broadcasting and the extent to which a process of Europeanisation has occurred within the Media are examined in a clear accessible style which will make this book essential reading for all those with an interest in the European Media.
Specificaties
ISBN13:9780582275652
Taal:EN
Bindwijze:Paperback
Aantal pagina's:278
Uitgever:Taylor & Francis Ltd
Thema:
1DDU Verenigd Koninkrijk, Groot-Brittannië
1DFG Duitsland
1DSE Spanje
1DST Italië
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- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
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- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
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- ondernemen
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