Samenvatting
The Mini, now an emblem of the Swinging Sixties, was in fact the product of an age of austerity and shortage, a simple design intended to make motoring more accessible and affordable for the average family.
Ironically, it would become something very different: a modern, classless style icon that appealed across the boundaries of social status, age and gender and lent its name to everything from fashion to furniture.
Using illustrations from the archives of the British Motor Industry Heritage Trust, Gillian Bardsley here tells the Mini’s story, from the inspired conception of designer Alec Issigonis, through the car’s shaky infancy and up to its glorious heyday when it was beloved of film stars, royalty and the public, as well as having a prominent presence in motorsport.
Specificaties
Lezersrecensies
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan