John Connell,
Phil McManus
Rural Revival?
Place Marketing, Tree Change and Regional Migration in Australia
Gebonden Engels 2011 1e druk 9780754675112Levertijd ongeveer 11 werkdagen
Gratis verzonden
Samenvatting
How, if possible, to re-populate declining rural and regional areas? Examining this crucial and complex issue in relation to Australia, this book explores how a particular organization, 'Country Week', has emerged and developed as one means of stimulating the repopulation of declining or stagnating areas. While this is a problem shared by many other developed countries in Europe and North America, Australia's 'Country Week' programme puts forward an innovative range of place-marketing strategies that challenge rural decline and urban migration and can offer new approaches which could be adopted more widely.
Specificaties
ISBN13:9780754675112
Taal:Engels
Bindwijze:Gebonden
Aantal pagina's:214
Uitgever:Taylor & Francis
Druk:1
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan