Ralph D. Barney
Ethics and Professional Persuasion
A Special Double Issue of the journal of Mass Media Ethics
Paperback Engels 2001 1e druk 9780805896916Levertijd ongeveer 11 werkdagen
Gratis verzonden
Samenvatting
Examining the applied media ethics question of professional persuasion, this special double issue resulted from a colloquium and conference on allowable ethical limits of deception in professional persuasion. Participants were invited to reason their way toward a threshold that would define acceptable deception for a professional persuader in pursuit of favorable market and public opinion conditions for a client. As a whole, this issue covers a broad range of views and expressions of opinion that often come close to defining the threshold between morally acceptable and morally outrageous persuasion.
Specificaties
ISBN13:9780805896916
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:184
Uitgever:Taylor & Francis
Druk:1
Hoofdrubriek:Geschiedenis, Mens en maatschappij
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan