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A Concise Handbook of Business Research

Special Emphasis on Data Analysis Using MS-Excel and R

Paperback Engels 2025 1e druk 9781032567532
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Samenvatting

This book deals with the basics of Research Methodology (RM) for Business Research and statistical analysis for dealing with data using two software: R (a free statistical analysis environment) and MS-Excel.

Apart from the basic concepts of Research Methodology, the book contains an additional chapter on improving academic writing. It contains important details on plagiarism, citation and referencing in MS-Word, and improving project/dissertation writing using free online software.

Print edition not for sale in South Asia (India, Sri Lanka, Nepal, Bangladesh, Pakistan or Bhutan)

Specificaties

ISBN13:9781032567532
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:152
Uitgever:Manakin Press
Druk:1

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Inhoudsopgave

1. Introduction to Business Research, Research Process, Secondary Data Research, and Its Tools and Techniques 2. Primary Data Research and Its Tools and Techniques 3. Measurement, Scaling and Sampling 4. Data and Method of Analysis (Using Excel and R) 5. Improving Academic Writing (Additional Chapter)

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          A Concise Handbook of Business Research