The Two–Minute Drill – Lessons for Rapid Organizational Improvement from America′s Greatest Game

<p>Foreword xi<br /> Marvin Lewis</p>
<p>Prologue: Speed and Execution Are the Keys to Success 1</p>
<p>1 The Two–Minute Drill Mind–Set: Eight Winning Principles Business Leaders Can Learn from the Great Game of Football 15<br /> Football Example: UT vs. Pitt, 2003<br /> Business Example: Problems with Six Sigma</p>
<p>2 You Are the Quarterback: Leading Your Organization to Improve 39<br /> Football Example: Broncos vs. Browns, 1987<br /> Business Example: Poor leadership at a distribution center</p>
<p>3 Know the Score and Defi ne Winning: How Is Your Organization Really Performing, and What Do You Really Want to Achieve? 67<br /> Football Example: USC vs. Notre Dame, 2005<br /> Business Example: Improving new product delivery time and quality</p>
<p>4 Create Your Scouting Report and Game–Day Match–Ups: Identify Potential Opponents to Change 91<br /> Football Example: Dolphins vs. Jets, 1994<br /> Business Example: Improving a company′s price–quoting system</p>
<p>5 Create an Extreme Focus and a Sense of Urgency: A Plan for Implementing Rapid Change 113<br /> Football Example: Patriots vs. Panthers, 2004 Super Bowl<br /> Business Example: Natural gas shortage crisis</p>
<p>6 Develop Your Winning Two–Minute Drill Package: Get the Right Players on the Field and Take Ownership of the Plan 135<br /> Football Example: 49ers vs. Bengals, 1989 Super Bowl<br /> Business Example: TMS Engineering</p>
<p>7 Snap the Ball and Execute the Right Plays: Execution Is Critical to Improvement 161<br /> Football Example: Titans vs. Rams, 2000 Super Bowl<br /> Business Example: CTSK Industries cost–cutting measures</p>
<p>8 Close Out the Game, Then Celebrate: Don′t Reward "Victory" Until You See Truly Lasting Success 191<br /> Football Example: Kentucky vs. LSU, 2002<br /> Business Example: Kingswood Valley Healthcare</p>
<p>9 Conduct a Postgame Press Conference and Analysis: Review Your Successes So That You and Others Can Do Even Better in the Future 215<br /> Football Example: Indianapolis Colt postgame press conference (after playing New York Jets), 2006<br /> Business Example: Tri–X Corporation</p>
<p>Epilogue: Winning Is Better Than Losing 239</p>
<p>Endnotes 251</p>
<p>Acknowledgments 255</p>
<p>About the Authors 257</p>
<p>Index 261</p>