Business Models For Dummies

Paperback Engels 2013 9781118547618
Verwachte levertijd ongeveer 9 werkdagen

Samenvatting

Write a business model? Easy. Business Models For Dummies helps you write a solid business model to further define your company′s goals and increase attractiveness to customers. Inside, you′ll discover how to: make a value proposition; define a market segment; locate your company′s position in the value chain; create a revenue generation statement; identify competitors, complementors, and other network effects; develop a competitive strategy; and much more. Shows you how to define the purpose of a business and its profitability to customers Serves as a thorough guide to business modeling techniques Helps to ensure that your business has the very best business model possible If you need to update a business model due to changes in the market or maturation of your company, Business Models For Dummies has you covered.

Specificaties

ISBN13:9781118547618
Taal:Engels
Bindwijze:paperback
Aantal pagina's:384
Verschijningsdatum:28-6-2013
Hoofdrubriek:Algemeen management

Lezersrecensies

Wees de eerste die een lezersrecensie schrijft!

Inhoudsopgave

Introduction 1 Part I: Getting Started with Business Models 9 Chapter 1: What Is a Business Model and Why Does It Matter? 11 Chapter 2: Business Models Defined 19 Chapter 3: Business Models Come in Many Different Forms 35 Chapter 4: Your Business Success Depends Upon Your Business Model 41 Part II: Creating a Winning Business Model 51 Chapter 5: Using Tools to Design Your Business Model 53 Chapter 6: Finding the Most Attractive Markets to Create a Powerful Offering 65 Chapter 7: Completing Your Offering with a Unique Value Proposition 83 Chapter 8: Making Money with Your Business Model 99 Chapter 9: Monetization through Sales Performance 129 Chapter 10: Making Your Business Model Last 135 Chapter 11: Sustaining Your Business Model: Innovating and Avoiding Pitfalls 149 Chapter 12: Cashing In 157 Chapter 13: Analyzing Your Business Model 171 Part III: Dealing with Change 185 Chapter 14: Knowing that All Business Models Erode 187 Chapter 15: Looking for Signs that Your Business Model Is Weakening 195 Chapter 16: Detecting Hidden Problems and Adapting before It’s Too Late 207 Part IV: Business Model Innovation  219 Chapter 17: Figuring Out Where to Begin the Innovation Process 221 Chapter 18: Starting the Innovation Process 233 Chapter 19: Using Disruptive Innovation 243 Chapter 20: Crowdsourcing as Advanced Business Model Innovation 255 Chapter 21: Utilizing Virtualized Sales Processes 269 Chapter 22: Profi ting from the Dynamics of Insurance 285 Part V: The Part of Tens 299 Chapter 23: Ten Terrifi c Business Models 301 Chapter 24: Ten Signs You May Have an Issue with Your Business Model 319 Chapter 25: Applying Ten Sources of Business Model Innovation 329 Chapter 26: Ten Things a Venture Capitalist Never Wants to Hear About Your Business 339 Index 347

Managementboek Top 100

Rubrieken

    Personen

      Trefwoorden

        Business Models For Dummies