Giuditta De Prato,
E. Sanz,
Jean Paul Simon
Digital Media Worlds
The New Economy of Media
Gebonden Engels 2014 9781137344243Levertijd ongeveer 9 werkdagen
Gratis verzonden
Samenvatting
Digital Media Worlds tracks the evolution of the media sector on its way toward a digital world. It focuses on core economic and management issues (cost structures, value network chain, business models) in industries such as book publishing, broadcasting, film, music, newspaper and video game.
Specificaties
ISBN13:9781137344243
Taal:Engels
Bindwijze:gebonden
Uitgever:Palgrave Macmillan UK
Lezersrecensies
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Inhoudsopgave
List of Figures List of Tables Notes on Contributors Acknowledgements Introduction; Giuditta De Prato, Esteve Sanz and Jean Paul Simon PART I: A HORIZONTAL VIEW Moving to Digital Media Worlds: Three Successive Transformational Waves Production, Consumption and Innovative and New Business Models; Jean Paul Simon Media in the Changing Media-IT-Telecom Ecosystem; Jean Paul Simon Toward Enabling Policies; Jean Paul Simon PART II: CASE STUDIES: THE VARIOUS FACETS OF THE MEDIA AND ENTERTAINMENT INDUSTRIES The Book Publishing Industry; Giuditta De Prato The Broadcasting Industry; Esteve Sanz The Film Industry; Sophie De Vinck and Sven Lindmark The Music Industry; Andra Leurdijk, Ottilie Nieuwenhuis and Martjin Poel The Newspaper Industry; Andra Leurdijk and Ottilie Nieuwenhuis The Video Games Industry; Giuditta De Prato Conclusion; Giuditta de Prato, Esteve Sanz and Jean Paul Simon Index
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan