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International Management and Intercultural Communication

A Collection of Case Studies; Volume 1

Gebonden Engels 2015 9781137479891
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International Management and Intercultural Communication consists of cases of direct observation and personal involvement in a wide variety of communication challenges in international management settings; and discusses them in terms of management theories. The cases explore interactions across national cultures and regional boundaries, demonstrating both traditional and unusual approaches to problems that sooner or later are likely to challenge all managers who operate internationally.

The book is presented in two volumes. Volume 1 contains case studies concerning different aspects of international management and intercultural communication in business, marketing and politics. Volume 2 deals with cases of international management in social and educational settings.


Uitgever:Palgrave Macmillan UK


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1. Timing of communication in organizational culture change processes: The case of a domestic acquisition (Daniel Dauber)
2. Intercultural communication in selection interviews (Choon-Hwa Lim, Meena Chavan, Lucy Taksa)
3. Communication competence in health care; The case of the cross cultural caregivers (Somayeh Alizadeh, Meena Chavan)
4. Jason and the Jaguar; The case of the unmotivated employee (Elizabeth Christopher)
5. Cross cultural management: Discrepancies between dealing with diversity at corporate and individual levels of employment (Dharm P. S. Bhawuk, Smriti Anand)
6. The challenge of building professional relations across cultures: Chinese officials in America (Jiayi Wang and Helen Spencer-Oatey)
7. Customers ' ' responses to corporate social media marketing strategies (Rosina Márquez-Reiter, Sara Orthaber, Dániel Z. Kádár)
8. Official and unofficial business practice interactions: Cultural comparative cases from Australia; China; Pakistan; Russia and UK (Andrew Kakabadse, Nada Kakabadse, Nadeem Khan)
9. Ethics and expatriates (Catherine Pereira and Anne Marie Zwerg-Villegas).
10. Electronic sub-titles for opera librettos; The case of Figaro (Geoffrey Webb)
11. The case for games and iconography in multicultural technology training (Vincent Ferravanti)

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