John Connell,
Phil McManus
Rural Revival?
Place Marketing, Tree Change and Regional Migration in Australia
Paperback Engels 2016 9781138260160Levertijd ± 11 werkdagen
Gratis verzonden
Samenvatting
How, if possible, to re-populate declining rural and regional areas? Examining this crucial and complex issue in relation to Australia, this book explores how a particular organization, 'Country Week', has emerged and developed as one means of stimulating the repopulation of declining or stagnating areas. While this is a problem shared by many other developed countries in Europe and North America, Australia's 'Country Week' programme puts forward an innovative range of place-marketing strategies that challenge rural decline and urban migration and can offer new approaches which could be adopted more widely.
Specificaties
ISBN13:9781138260160
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:216
Uitgever:Taylor & Francis Ltd
Lezersrecensies
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Inhoudsopgave
Acknowledgments; Preface; Abbreviations; Chapter 1 Rural Revival?; Chapter 2 Leaving the City; Chapter 3 Country Week; Chapter 4 Strategies: ‘In It to Win It’; Chapter 5 A Place on the Map?; Chapter 6 Going to the Show; Chapter 7 Taking to the Country; Chapter 8 The Good Resident; Chapter 9 Living the Dream? A Retrospective;
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan