Bill (Ohio University, USA) Reader,
Bill Reader
Audience Feedback in the News Media
Paperback Engels 2018 1e druk 9781138548657Levertijd ongeveer 11 werkdagen
Gratis verzonden
Samenvatting
As long as there has been news media, there has been audience feedback. This book provides the first definitive history of the evolution of audience feedback, from the early newsbooks of the 16th century to the rough-and-tumble online forums of the modern age. In addition to tracing the historical development of audience feedback, the book considers how news media has changed its approach to accommodating audience participation, and explores how audience feedback can serve the needs of both individuals and collectives in democratic society. Reader writes from a position of authority, having worked as a "letters to the editor" editor and has written numerous research articles and professional essays on the topic over the past 15 years.
Specificaties
ISBN13:9781138548657
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:196
Uitgever:Taylor & Francis
Druk:1
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- advisering
- algemeen management
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- communicatie en media
- economie
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- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
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