Understanding the Music Business
Real World Insights
Gebonden Engels 2017 2e druk 9781138678699Samenvatting
In today’s fast-moving music industry, what does it take to build a life-long career? Now more than ever, all those working in music need to be aware of many aspects of the business, and take control of their own careers. Understanding the Music Business offers students a concise yet comprehensive overview of the rapidly evolving music industry, rooted in real-world experiences. Anchored by a wealth of career profiles and case studies, this second edition has been updated throughout to include the most important contemporary developments, including the advent of streaming and the shift to a DIY paradigm. A new "Both Sides Now" feature helps readers understand differing opinions on key issues. Highly readable, Understanding the Music Business is the perfect introduction for anyone seeking to understand how musical talents connect to making a living.
Specificaties
Lezersrecensies
Inhoudsopgave
1. The Record Industry and Record Distribution
2. Record Deals, Record Companies, and Recording Contracts
3. Do It Youreslf (DIY)
4. Building the Team: Finding and Utilizing Intermediaries
5. Talent Unions
6. Copyright, Performing Rights, Summary of Music Publishing Income Streams, and Songwriters' Organizations
7. Music Publishing
8. Musical Styles, Regional Music, and the Music Industry
9. The Concert and Live Performance Business
10. The International Music Business
Part II: Building a Career in Music
11. Making a Living in Music
12. Working in the Music Industry
13. Education: Training and Teaching
14. Marketing, Funding, and Networking: Record Stores and Music Products
15. Maintaining Long-Term Careers
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan