,

Writing & Speaking at Work

Pearson New International Edition

Paperback Engels 2013 5e druk 9781292040370
€ 108,24
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For undergraduate and graduate courses in Business Communication.

The practical advice needed to improve writing and speaking skills for the workplace.

Writing & Speaking at Work delivers practical insight and instruction to help students become effective communicators no matter where their careers may take them. Instead of detailing the various communications theories, this text focuses on the two critical communication needs of business people: writing and speaking.

The fifth edition features a new chapter on how to prepare executive summaries.

Specificaties

ISBN13:9781292040370
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:232
Druk:5

Lezersrecensies

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Inhoudsopgave

Part I: Writing
Chapter 1: What is Good Writing?  
Chapter 2: Developing a Good Style  
Chapter 3: Using Examples and Comparisons  
Chapter 4: Making Your Page Look Inviting  
Chapter 5: Making Your Main Point Easy to Find
Chapter 6: Preparing Executive Summaries
Chapter 7: Illustrating Your Ideas  
Chapter 8: Getting Beyond Periods and Commas  
Chapter 9: Learning Common Sense Rules  
Chapter 10: Making the Most of Email  
Chapter 11: Writing for the Web  
Chapter 12: Preparing a Résumé and Cover Letter  
Chapter 13: Documenting Your Sources  

Part II: Speaking  

Chapter 14: What is Business Speaking?  
Chapter 15: Using Good Techniques of Delivery  
Chapter 16: Developing a Clear Structure  
Chapter 17: Designing Visual Aids  
Chapter 18: Giving a Presentation Using a Computer  
Chapter 19: Rehearsing, Setting Up the Room, and Overcoming Nervousness  
Chapter 20: Preparing an Annotated Presentation  
Appendix A: Final Project: Learning Computer Techniques  
Appendix B: Final Project: Creating Reports
Appendix C: Commonly Confused Words  

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€ 108,24
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