Kenneth Laudon,
Kenneth C. Laudon,
Jane Laudon,
Jane P. Laudon
e.a.
Essentials of MIS, Global Edition
Paperback Engels 2023 9781292450360Levertijd ongeveer 9 werkdagen
Gratis verzonden
Samenvatting
For introductory courses in Information Systems or Management Information Systems. An authoritative, engaging intro to MIS
Essentials of MIS is an in-depth look at how businesses today use IT and systems to achieve their goals. Current, real-world cases illustrate companies identifying and solving key business challenges using IS and technologies. The text's hands-on, project-based approach prepares students for MIS careers.
The 15th Edition features several new cases across the book and integrates new examples of today's companies using IT applications. New and expanded topics include blockchain and sustainability, as well as IS goals for Environmental, Social and Governance leadership (ESG).
Specificaties
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Inhoudsopgave
PART I: INFORMATION SYSTEMS IN THE DIGITAL AGE
- Business Information Systems in Your Career
- Global E-business and Collaboration
- Achieving Competitive Advantage with Information Systems
- Ethical and Social Issues in Information Systems
PART II: INFORMATION TECHNOLOGY INFRASTRUCTURE
- IT Infrastructure: Hardware and Software
- Foundations of Business Intelligence: Databases and Information Management
- Telecommunications, the Internet, and Wireless Technology
- Securing Information Systems
PART III: KEY SYSTEM APPLICATIONS FOR THE DIGITAL AGE
- Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
- E-commerce: Digital Markets, Digital Goods
- Improving Decision Making and Managing Artificial Intelligence
PART VI: BUILDING AND MANAGING SYSTEMS
- Making the Business Case for Information Systems and Managing Projects
Glossary
Index
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan