Key Business Solutions
Paperback Engels 2024 2e druk 9781292466620Samenvatting
Containing an accessible problem-solving methodology and practical tools and techniques, this book is your essential guide to resolving modern business dilemmas, from ‘how do we increase our sales?’ to ‘how to we digitally transform our organisation?’
Specificaties
Lezersrecensies
Inhoudsopgave
PART II: CRITICAL BUSINESS TOOLS AND FRAMEWORKS 4Ps of marketing 5Cs of strategy Ansoff Matrix BCG growth-share matrix Benchmarking Brainstorming Blank model canvas De Bono’s six thinking hats Drill-down analysis Empathy mapping Kano analysis McClelland’s theory of needs McKinsey 7S framework PESTEL Porter’s five forces Product-market fit Service mapping SWOT Value chain analysis Wardley mapping
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan
