Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition
Paperback Engels 2023 16e druk 9781292727424Samenvatting
Picking up where popular previous editions left off, Concepts in Strategic Management and Business Policy further sharpens and modernizes this text's approach. It teaches strategy with an emphasis on globalization, innovation and sustainability. And teaches you the strategic concepts you should know as you face the issues that all organizations must build upon to push their businesses forward.
With new cases, vignettes, examples and statistics in the 16th Edition, you get an extraordinarily well-researched and practically crafted lesson.
Specificaties
Lezersrecensies
Inhoudsopgave
PART 1: INTRODUCTION TO STRATEGIC MANAGEMENT AND BUSINESS POLICY
- Basic Concepts of Strategic Management
- Corporate Governance
- Social Responsibility & Ethics in Strategic Management
PART 2: SCANNING THE ENVIRONMENT
- Environmental Scanning & Industry Analysis
- Organizational Analysis & Competitive Advantage
PART 3: STRATEGY FORMULATION
- Business Strategy
- Corporate Strategy
- Functional Strategy & Strategic Choice
PART 4: STRATEGY IMPLEMENTATION & EVALUATION
- Global Strategy
- Organizing & Structure
- Staffing & Directing
- Evaluation & Re-Assessment
PART 5: INTRODUCTION TO CASE ANALYSIS
- Suggestions for Case Analysis
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan
