Johan Roos,
Georg von Krogh
Managing Strategy Processes in Emergent Industries
The Case of Media Firms
Paperback Engels 1996 9781349141494
Verwachte levertijd ongeveer 9 werkdagen
Samenvatting
This book highlights the challenges for firms operating in industries where traditional boundaries are vanishing and a totally new business landscape unfolds. This puts significant demand on the top management teams and their ability to perceive and interpret phenomena and patterns emerging that may influence strategy. Based upon observation of and involvement in the strategy processes of three media firms a framework for strategy processes is proposed and a practical outline of how new strategy processes should be developed is presented.
Specificaties
ISBN13:9781349141494
Taal:Engels
Bindwijze:paperback
Uitgever:Palgrave Macmillan UK
Hoofdrubriek:Leiderschap, Leiderschap, Algemeen management
Lezersrecensies
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Inhoudsopgave
Preface - The Context - Coping with the Unfolding Media Landscape - Coping with the Unfolding Media Landscape II - Language and Conversation as Part of the Strategic Process - Developing the Strategy Process through Conversation Management - Appendix: Introduction to Cases
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan