Michael Backman
The Asian Insider
Unconventional Wisdom for Asian Business
Paperback Engels 2004 9781349512881Levertijd ongeveer 9 werkdagen
Gratis verzonden
Samenvatting
Knowledge of Asian business is dominated by conventional wisdom, much of which has achieved the status of myth. Bestselling author Michael Backman has researched beneath the surface to reveal the things that you need to know about Asian business and society. Using a wealth of examples, case studies and anecdotes, he provides a revealing and unconventional picture based around key business themes. Business, business culture and culture are entwined to draw the reader from the outside into becoming an Asian insider. Written in the author's direct, sharp style, The Asian Insider is a fascinating read for anyone wishing to get to grips with Asian business and understand how Asia really works.
Specificaties
ISBN13:9781349512881
Taal:Engels
Bindwijze:Paperback
Uitgever:Palgrave Macmillan UK
Hoofdrubriek:Economie, Algemeen management, Financieel management, Leiderschap
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan