Progress in Communication Sciences
Volume 13
Paperback Engels 1997 9781567503609Samenvatting
This volume focuses on persuasion and the structure and analysis of persuasive communication. It brings together contributions from scholars from a variety of backgrounds in communication sciences and psychology, with insights into the processing of persuasive messages, attitude theory as viewed from a neural network model, and models of resistance to influence. This series compiles research from a range of disciplines such as information science, library science, and international relations, that share the unifying purpose of understanding communication and information processing. It offers reviews of those diverse areas that fall within the broad rubrics of information and communication science, as well as an overview of how people use information. The volumes report on research in three important areas: information transfer and information systems; the uses and effects of communications; and the control of communications and information.
Specificaties
Lezersrecensies
Inhoudsopgave
Foreword
Preface
Contents of Previous Volumes
The Phase-Interfaced Omnistructure Underlying the Processing of Persuasive Messages, Mark A. Hamilton
Self-Organizing Social Systems: Necessary and Surfficient Conditions for the Emergence of Clustering, Consolidation, and Continuing Diversity, Bibb Latané and Andrjez Nowak
Message Discrepancy and Persuasion, Stan A. Kaplowitz and Edward L. Fink
Persuasion, Public Address, and Progression in the Sciences: Where We Are at What We Do, Michael Allen and Raymond Preiss
The Inoculation Model of Resistance to Influence, Michael Pfau
News Values and Public Opinion: A Theoretical Account of Media Priming and Framing, Vincent Price and David Tewksbury
Attitudes as Nonhierarchcal Clusters in Neural Networks, Joseph Woelfel
Connecting Attitude Theory with Cognitive Science, J. Richard Eiser
Author Index
Subject Index
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan
