Total R & D Management

Strategies and Tactics for 21st Century Healthcare Manufacturers

Gebonden Engels 1998 1e druk 9781574910711
Verwachte levertijd ongeveer 11 werkdagen

Samenvatting

Drawing on a lifetime of experience, Roger Dobbah gives readers an in-depth view of R&D survival strategies and tactics and demonstrates how to apply them to any organization. The author provides insights into the role of R&D, the crucial topic of creativity and innovation, and the differences and similarities between general management and R&D management. He covers R&D resources, organizational structures, internal and external environments, R&D interface with other functions, objectives and adaptation, and integration of strategies. It includes coverage of the new R&D dimension of pharmacoeconomics and a full discussion of the regulatory environment impacting the present and future of R&D.

Specificaties

ISBN13:9781574910711
Taal:Engels
Bindwijze:Gebonden
Aantal pagina's:672
Uitgever:CRC Press
Druk:1

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