Dr Peter Robinson,
Peter Robinson,
Paul Fallon,
Harry Cameron,
John C Crotts
e.a.
Operations Management in the Travel Industry
Gebonden EN 2016 9781780646107Levertijd ± 16 werkdagen
Gratis verzonden
Samenvatting
Covering the applied managerial perspective of the travel industry, this book looks at the core disciplines and the application of theory to practice. Considering individual and corporate social responsibility, it teaches effective managerial skills by reviewing legal frameworks, quality management and marketing, financial management, and the management of shareholders and stakeholders. It discusses current trends such as sustainability and governmental emission targets against a background of the needs of a commercial business to innovate and increase profits. A valuable tool for both students and those working in the travel industry, this new edition includes new content, a revised structure and all-new international case studies.
Specificaties
ISBN13:9781780646107
Taal:EN
Bindwijze:Gebonden
Aantal pagina's:376
Uitgever:CABI Publishing
Hoofdrubriek:Leiderschap, Algemeen management, Inkoop en logistiek, Leiderschap
Lezersrecensies
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan