Conducting Research
Social and Behavioral Science Methods
Paperback Engels 2014 2e druk 9781936523191Samenvatting
• Prepares students to conduct their first empirical research study, with quantitative and qualitative methods covered in detail. Common features as well as differences between the two research approaches are explored.
• While theoretical material is included, the emphasis is on providing practical, easy-to-follow advice on how to conduct a first research project.
• Unlike most texts with hypothetical examples, this text—with real examples written by a variety of published researchers—makes research methods come alive. Students see how research methods are used to explore important, contemporary problems.
• Factual Questions at the end of each chapter help students review key concepts covered in the chapters.
• Questions for Discussion encourage students to consider specific techniques and strategies that they might use while conducting their research.
Specificaties
Lezersrecensies
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan