Giacomo Marzi
Uncertainty-driven Innovation
Managing the New Product Development Processes in an Unpredictable Environment
Gebonden Engels 2022 9783030995331Levertijd ongeveer 9 werkdagen
Gratis verzonden
Samenvatting
Innovating in an uncertain and unpredictable environment is becoming the norm for most companies. This book explores how uncertainty can shape product innovation, process innovation, and the new product development process. It does this by covering several areas of research, from the analysis of the entrepreneur as the pinnacle of innovation to the drawbacks associated with the development of new products in conditions of high uncertainty. Literature analysis, case studies, and quantitative analysis are presented to drive the reader through the latest concepts and discoveries available on the scientific literature.
Specificaties
ISBN13:9783030995331
Taal:Engels
Bindwijze:Gebonden
Uitgever:Springer International Publishing
Hoofdrubriek:Strategisch management, Algemeen management, Leiderschap, Strategisch management
Lezersrecensies
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan