Dolores Modic,
Nadja Damij
Towards Intellectual Property Rights Management
Back-office and Front-office Perspectives
Gebonden Engels 2018 9783319690100Levertijd ± 9 werkdagen
Gratis verzonden
Samenvatting
This book provides insights into the intellectual property rights (IPR) managerial practices of key IPR executives from a range of multinational companies, including major research and development firms. It identifies gaps in IPR management and considers the Tabular Application Development (TAD) methodology IPR process optimisation model. The authors adopt an interdisciplinary approach, providing a conceptual framework derived from practice and enriched with theoretical insights, and offering organisational recommendations. In taking into account both Back and Front office processes, Towards Intellectual Property Rights Management will help businesses navigate the maze of IPR and maximise the value they get from innovation.
Specificaties
ISBN13:9783319690100
Taal:Engels
Bindwijze:Gebonden
Uitgever:Springer International Publishing
Hoofdrubriek:Organisatiekunde, Inkoop en logistiek, IT-management / ICT, Organisatiekunde
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan