Competitive Strategies for Small and Medium Enterprises
Increasing Crisis Resilience, Agility and Innovation in Turbulent Times
Paperback Engels 2018 9783319801124Samenvatting
This book
is a timely guide for Small and Medium Enterprise (SME) researchers, policy
makers and strategists. SMEs are the most important sources of job creation and
local development especially in knowledge-based economies. As turbulence in the
globalized economies expands SMEs will have to learn to sustain competitiveness
by developing their ‘dynamic capabilities’. Based on the findings of a 4-year
European and Latin American research project, this book provides a theoretical
framework, practical instruments and cases on how SMEs in diverse economic,
social and cultural contexts can develop crisis resilience, increase agility,
innovate and thus successfully compete in turbulent times.
Specificaties
Lezersrecensies
Inhoudsopgave
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan