Universities as Agencies

Part 1. Introduction<div>1. Reputation Management, Social Embeddedness and Rationalization of Universities.</div><div>T.Christensen, Å.Gornitzka and F.O.Ramirez</div><div><br></div><div>Part 2 – Reputation Management.</div><div>2.&nbsp; Reputation Management in Nordic Universities – Profiles and Development over Time.</div><div>T.Christensen and Å.Gornitzka.</div><div>3. Reputation Management Revisited: U.S.Universities Presenting Themselves Online.</div><div>S.G.Gavriela and F.O.Ramirez.</div><div>4. Reputation profile of Chinese universities – converging with global trends or national characteristics?</div><div>M.Liang and T.Christensen.</div>5. Social Science Disciplines in Complex Development Contexts – the Professionalization Dimension of Reputation Management.&nbsp;<div>T.Christensen and L.Klemsdal.</div><div>6. What We Stand for: Reputation Platforms in Scandinavian Higher Education.</div><div>A.Wæraas and H.L. Sataøen.</div><div><br></div><div>Part 3. Social Embeddedness and Organizational Differentiation</div><div>7. Marketing the American University: Professionalization of Development in Entrepreneurial Universities.</div><div>N.A.Skinner and F.O.Ramirez.</div><div>8. Enacting Diversity in American Higher Education.</div><div>N.Kwak, S.G.Gavriela and F.O.Ramirez.</div><div>9. The Legal Rationalization of American Higher Education.</div>J.Furuta and F.O.Ramirez.<div><br></div><div>Part 4. Concluding reflections.</div><div>10. Socially embedded universities and the search for meaning&nbsp;</div><div>B.Stensaker.</div><div>Index</div>