Operationalizing Iconicity
Gebonden Engels 2020 9789027205100Samenvatting
The Iconicity in Language and Literature series has long been dedicated to the recognition and understanding of the pervasiveness of iconicity in language in its many forms and functions. The present volume, divided into four sections, brings together and unifies different perspectives on iconicity. Chapters in the first section (Iconicity in language) provide linguistic analyses of systems of iconic forms in different languages, across both space (areally) and time (diachronically). The second section (Iconicity in literature) is concerned with stylistic analyses of iconicity in literature, in both poetry and prose and across a range of devices and genres. The third section (Iconicity in visual media) highlights the use and effects of iconicity in pictorial, photographic and cinematic media. The final section (Iconicity in semiotic analysis) offers a theoretical perspective, targeting an operationalisation of iconicity with respect to the relationship between types and subtypes of Peircean signs.
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- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan
