A Visible Distance
Craft, Creativity, and the Business of Design
Paperback EN 2024 1e druk 9789083404141Samenvatting
Providing tactical strategies and creative support to tackle the complexities of balancing intuition and taste, technical and personal capability, strategic business decisions in design work and the demands of modern brand building, this book speaks to students, educators, and seasoned professionals. Part personal memoir and part professional manual by Matt Owens, A Visible Distance, Craft, Creativity, and the Business of Design is a reality check to challenges when building a practice in graphic design or branding. These lessons and learnings span the recent decades: from his roots in DIY, punk, and skateboarding in the later 80s, to the advent of the commercialization of the internet in the late 1990s, building and growing a creative agency, to the present disruption of artificial intelligence, automation, and distributed hybrid teams.
Specificaties
Lezersrecensies
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan