The MBA Coach

Name: The MBA Coach
Author: Bart van Eikema Hommes

case studies for business situations

Paperback EN 2016 1e druk 9789402149715

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Samenvatting

This book is an essential business reference, summarising all nine fundamental disciplines that are required for an MBA course: Marketing, Ethics, Accounting, Organisational Behaviour, Quantitative Analysis, Finance, Operations, Economics, and Strategy. The author addresses all disciplines by means of case studies, which can be used by students to improve their knowledge of specific MBA topics. The value of the case study method is: that it simulates a real environment and helps to prepare the student for real-life business situations. If you consider applying for an MBA and want to advance your career, this is a guide you won’t regret investing in.