The 6 Disciplines of Leadership

Preface 7

1 Introduction 9
1.1 The role of the CEO 9
1.2 Firm and flexible 11
1.3 Leadership disciplines 13

2 Strategy 17
2.1 Setting sail 17
2.2 Changing tack 28

3 P&L responsibility 33
3.1 Strategy execution 33
3.2 Setting the goals 35
3.3 Achieving the goals 38

4 Innovation & technology 47
4.1 Gaining and retaining competitive advantage 47
4.2 The innovation process 50
4.3 The divergence trap 61

5 People & performance 65
5.1 The fabric of business 65
5.2 The right person in the right job 67
5.3 The X factor 71

6 Culture & teamwork 79
6.1 Trust and cooperation 79
6.2 Ethical leadership 83
6.3 Living the company values 85
6.4 Lifting morale 89
6.5 Cultural change 91

7 Self-deployment 97
7.1 Under pressure 97
7.2 Being entrepreneurial 101
7.3 Getting informed 103
7.4 Staying focused 110
7.5 Master of explanation 114

8 Debriefing 121
8.1 The Firm & Flexible Steering Wheel 121
8.2 Classical CEO dilemmas 123
8.3 Case example: Just Eat Takeaway.com 131

About the author 151
Endnotes 153
Index 157