Subramanian Senthilkannan Muthu
Sustainable Fashion: Consumer Awareness and Education
Paperback Engels 2019 9789811345968Levertijd ± 9 werkdagen
Gratis verzonden
Samenvatting
This book uses case studies to discuss consumer awareness of and education on sustainable fashion. It highlights how some textile brands have started using consumer awareness tags to educate consumers on the use of their products (e.g. which machine cycle and temperature they should use to wash their products, as well as the best drying conditions in terms of environmental sustainability). Consumer awareness of and knowledge on sustainable fashion is the crux of customer-centric sustainability, and several NGOs and even brands have started taking essential steps to promote this.
Specificaties
ISBN13:9789811345968
Taal:Engels
Bindwijze:Paperback
Uitgever:Springer Nature Singapore
Hoofdrubriek:Mens en maatschappij, Inkoop en logistiek, Marketing, Reclame en verkoop
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan