In Merklogica laat merkstrateeg Marc Oosterhout zien hoe organisaties een onderscheidend merk bouwen én consistent laten groeien. Aan de hand van logische stappen verbindt hij theorie, gedragsinzichten en praktijkervaring..
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This book contains selected papers of the International Conference on Industrial Economics Systems and Industrial Security Engineering (IEIS 2020), which is co-organized by Beijing Jiaotong University, Budapest University of Technology and Economics, in July 25–28 2020. Meer
This book focuses on the Chinese context to investigate how informal institutions (Confucian culture and its dimensions, religion, political connections) in China affect accounting behaviors. Meer
An analysis of 7-Eleven Japan's management style. It highlights the existence of the "integrated information system" because of the key role it plays in forming the firm's corporate strategy and in developing its functional strategies for logistic support, merchandising and store operations. Meer
€ 33,72
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This book provides a clear and straightforward guide for all those seeking to conduct quantitative research in the field of education, using primary research data samples. Meer
This book covers all of the concepts required to tackle second-order cone programs (SOCPs), in order to provide the reader a complete picture of SOC functions and their applications. Meer
This book continues the discussion in the first two volumes on the challenges that organizations face in order to implement sustainability, ethics, and effective corporate governance, all of which are important elements of “standing out” from other companies. Meer
This book continues the discussion in the first two volumes on the challenges that organizations face in order to implement sustainability, ethics, and effective corporate governance, all of which are important elements of “standing out” from other companies. Meer
The global credit derivatives market grew in notional value from $1 trillion to $20 trillion from 2000 to 2006. However, understanding the true nature of these instruments still poses both theoretical and practical challenges. Meer
€ 136,14
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Introduces the key marketing principles that govern the interactions between consumers and the goods and services being offered to them, to show how these principles can be used to gain a deeper understanding of the consumer's decision-making cycle, and to apply this knowledge in developing micro-marketing tactics. Meer
€ 77,82
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The proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014), held in Penang, Malaysia, gathers 57 refereed papers. Meer
This book emphasizes the need for new directions and approaches for social and economic development in the emerging nations of the Asia-Pacific region through the use of Smart Technologies. Meer
Discusses calendar or seasonal anomalies in worldwide equity markets as well as arbitrage and risk arbitrage. This book features US anomalies such as the January turn-of-the year, turn-of-the-month, days of the week, options expiry and other effects is given concentrating on the futures markets where these anomalies can be applied. Meer
€ 65,01
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Focusing on issues in the management and governance of IT innovation, this book links concepts and theories of academic learning to actual real-life scenarios from the successful experiences of public and private sector organisations in Singapore. Meer
€ 80,66
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This book provides readers a holistic and pragmatic approach towards supply management in China. It elaborates on how supply management should integrate the optimum level, and a combination of quality, cost and delivery. Meer
This book discusses in detail the impact of the Internet on the real-estate brokerage industry. It starts by tracing the history of the industry in America, and then goes on to present case studies of successful online brokerage companies and startups, and to evaluate future trends from the perspectives of investors as well as researchers. Meer
This book focuses on issues related to entrepreneurship and SME management on the African continent by providing insights from different conceptual, empirical and case studies. Meer
The purpose of this book is to clarify the mission and history of Kobe University Business School (KUBS), not only for the development of management education but also for the familiarization of industry in Japan with the ideas of modern management. Meer
This book details the exploratory stages of a research study that produced a framework for entrepreneurial endeavour and enterprise. It presents an unfolding discussion, throughout its chapters, regarding the entrepreneurial nature potential within us all, and the modes by which those involved in such activity, and associated innovative discoveries, can be informed by the skills and experience already in their possession. Meer
This book details the exploratory stages of a research study that produced a framework for entrepreneurial endeavour and enterprise. It presents an unfolding discussion, throughout its chapters, regarding the entrepreneurial nature potential within us all, and the modes by which those involved in such activity, and associated innovative discoveries, can be informed by the skills and experience already in their possession. Meer
This book elaborates the fundamental principles and practices of Islamic leadership and management by highlighting its underlying philosophies, key concepts, and sources. Meer
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