Communicatie en media

Neil Webers, Gwen Engelen

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Communicatie en media

Communiceer effectiever, krachtiger en strategischer met boeken die je leren hoe je écht binnenkomt bij je doelgroep. Van storytelling tot social media en van crisiscommunicatie tot interne communicatie: ontdek hoe je invloed uitoefent met de juiste boodschap op het juiste moment.
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Rubriek: Communicatie en media

Gebonden EN02-01-20159780415634540
This innovative book explores ten great works, by well-known thinkers and orators, whose impact has been intellectual, practical and global. Most of the works significantly precede public relations as a phrase or profession, but all are in no doubt about the force of planned public communication… Meer
€ 281,65
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN01-05-20149780415710923
Public Relations Leaders as Sensemakers presents foundational research on the public relations profession, providing a current and compelling picture of expanding global practice. Utilizing data from one of the largest studies ever conducted in the field, and representing the perspectives of 4,500… Meer
€ 92,78
Levertijd ± 11 werkdagen
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Gebonden EN07-05-20149780415710916
Public Relations Leaders as Sensemakers presents foundational research on the public relations profession, providing a current and compelling picture of expanding global practice. Utilizing data from one of the largest studies ever conducted in the field, and representing the perspectives of 4,500… Meer
€ 251,60
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN28-02-19969780566077371
It is, of course, commonplace for corporations to operate sophisticated identity programmes. But identity has now moved way beyond the commercial area. We live in a world in which cities, charities, universities, clubs - in fact any activity that involves more than two or three people - all seem to… Meer
€ 69,47
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Gebonden EN02-02-20049780566082948
The difference between a drama and a crisis is down to good management - or more specifically, good communication. How you communicate with everyone: shareholders, other business partners, employees, the press, and so on, in the hours and days following a potential business crisis is critical… Meer
€ 251,60
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Gebonden EN10-01-20069780566086441
An earlier book, A Strategic Approach to Corporate Governance (Gower, 1999), examined corporate governance from a philosophical and 'big picture' standpoint. This book digs deeper and explores the operational issues around corporate governance, giving examples of good practice… Meer
€ 251,60
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Gebonden EN28-11-20089780566087899
Blogging and other types of social media such as wikis and social networking sites have transformed the way we use the internet in recent years. It is a transformation that business is eager to exploit… Meer
€ 251,60
Levertijd ± 11 werkdagen
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Gebonden EN12-10-20099780566088643
In any activity an organisation undertakes, whether strategic, operational or tactical, the activity can only be successful with the input, commitment and support of its people - stakeholders. Gaining and maintaining the support and commitment of stakeholders requires a continuous process of… Meer
€ 251,60
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Paperback EN28-06-20099780566089954
Does your organization have a good or bad reputation, and who takes responsibility for it? Whether viewed as an intangible asset or potential liability, damage to reputation can be costly. In the private sector loss of investor confidence can dent corporate value; in the public sector loss of public… Meer
€ 75,29
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Gebonden EN28-04-20119780566092053
Increasing media scrutiny, global coverage and communication via the internet means corporate reputation can be damaged quickly, and failing to successfully address challenges to corporate reputation has consequences… Meer
€ 251,60
Levertijd ± 11 werkdagen
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Gebonden EN13-11-20139780566092442
Effective sustainability communication can deliver business value. Get it wrong, however, and the reputational damage will be costly. Stakeholders, and the general public as well as activists, are unforgiving of companies whose products, services, business practices or culture fall short of their… Meer
€ 251,60
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Paperback EN01-10-19969780748401437
Given the growing awareness of the negative effects of work-related stress, Many Businesses Are Focusing On Active Health Promotion To Enhance employee health, well-being and performance. This text aims to review the state of the art and offer ideas and suggestions for how stress-related employee… Meer
€ 121,92
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Paperback EN10-05-20019780748409532
Office workers form a large and growing proportion of the workforce, especially with the growth of the service sector. Almost all of us work in computerised offices, and have become strongly attached to these machines… Meer
€ 102,98
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Gebonden EN17-09-20089780805857771
The Handbook of Risk and Crisis Communication explores the scope and purpose of risk, and its counterpart, crisis, to facilitate the understanding of these issues from conceptual and strategic perspectives… Meer
€ 423,54
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Gebonden EN10-07-20169781138148086
Spanish Business Situations is a handy reference and learning text for all who use or need spoken Spanish for business. Over 40 situations are simply presented, including * basic phone calls * leaving messages * making presentations * comparing, enquiring, booking * selling techniques With full… Meer
€ 251,60
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Gebonden EN06-02-20209781138308244
Business transformation typically involves a wide range of visualisation techniques, from the templates and diagrams used by managers to make better strategic choices, to the experience maps used by designers to understand customer needs, the technical models used by architects to propose possible… Meer
€ 100,06
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Gebonden EN18-04-20189781138281295
Public Relations and Social Theory: Key Figures, Concepts and Developments broadens the theoretical scope of public relations studies by applying the work of a group of prominent social theorists to make sense of the practice… Meer
€ 251,60
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Gebonden EN17-10-20189781138322608
Winner of the Clifford G. Christians Award for Research in Media Ethics, Michael Bugeja’s Living Media Ethics posits that moral convergence is essential to address the complex issues of our high-tech media environment… Meer
€ 251,60
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Gebonden EN16-04-20209781138671942
Paradox in Public Relations: A Contrarian Critique of Theory and Practice is a thought-provoking exploration of public relations, aiming to promote changes in meaning and perception by creating new meta-realities for public relations… Meer
€ 251,60
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Gebonden EN17-03-20169781138787728
While public relations practitioners have long focused on the relationship between organizations and their stakeholders, there has never been a time when that relationship was so dominated by public participation… Meer
€ 251,60
Levertijd ± 11 werkdagen
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