Communicatie en media

Neil Webers, Gwen Engelen

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Zeg jij ook weleens misschien, een beetje of sorry dat ik het zeg… terwijl je eigenlijk precies weet wat je wilt zeggen? Dan is dit boek voor jou.
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Communicatie en media

Communiceer effectiever, krachtiger en strategischer met boeken die je leren hoe je écht binnenkomt bij je doelgroep. Van storytelling tot social media en van crisiscommunicatie tot interne communicatie: ontdek hoe je invloed uitoefent met de juiste boodschap op het juiste moment.
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Rubriek: Communicatie en media

Paperback EN05-10-19989780789005267
The Role of the Hospitality Industry in the Lives of Individuals and Families explores the evolution of the hospitality industry and the relationships between hospitality providers, their families, and the guests they serve… Meer
€ 76,53
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Gebonden EN21-09-20019780789011572
Examine innovative ways to educate managers to do business with the Chinese!Management education is a big business today in the Greater China countries of Hong Kong, China, Macau, Singapore, and Taiwan as well as in Asian countries such as Malaysia and Indonesia where there is a considerable Chinese… Meer
€ 151,34
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Paperback EN18-01-20069780789018786
Discover the marketing basics to draw new membersand more fundsto your church! Though more and more religious organizations increasingly attempt to use marketing techniques to improve response, little literature exists to explain crucial concepts, terms, and strategies… Meer
€ 84,84
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Paperback EN03-03-20069780789028655
The one-of-a-kind how-to book that puts effective agency management strategies at your fingertips The classic text that describes in detail how to successfully manage and market a public relations firm, has been completely updated with three new chapters and is now more than 50% longer… Meer
€ 72,09
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Gebonden EN04-11-20229781032056807
This book proposes a model of internal communication based on empirical research to demonstrate how contemporary organizations strategize, organize, perform, and measure it. Internal communication is the management of communication between an organization and its members to inform, motivate, engage… Meer
€ 212,06
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Paperback EN21-10-20219781032057446
Part manual, part memoir and part call to action, this book demonstrates why the core skill needed by leaders in the next decade and into the future will be authentic and effective communication. Communications based on character, integrity and values will be critical in helping leaders navigate the… Meer
€ 61,70
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Paperback EN11-11-20219781032064857
Showing how market researchers can get a seat at the decision-making table, this book is the essential guide to mastering storytelling techniques that can dramatically enhance the impact of research reports and presentations, commanding full audience engagement and buy-in… Meer
€ 55,92
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Paperback EN31-03-20229781032069869
This case writing workbook offers something unique in the world of case writing manuals. The third edition of The Case Writing Workbook: A Guide for Faculty and Students provides 11 standalone chapters that focus specifically on challenges related to the case writing process… Meer
€ 102,18
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Gebonden EN10-05-20239781032132389
This book provides a comprehensive, up-to-date overview of the different environmental strategies adopted in the football world to foster sustainability. The authors lay out useful insights, both for scholars and practitioners, to improve good governance in football organisations by empowering… Meer
€ 249,65
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Paperback EN28-02-20239781032161723
Communicating for Success, third edition, is a core textbook for Introduction to Communication courses and gives students an overview of the subfields of Communication Studies and how these areas provide practical, fun, and immediate applications to students pursuing a wide variety of career paths… Meer
€ 197,60
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Paperback EN01-08-20249781032247861
This revised and updated textbook applies a critical and practical lens to the world of social media analytics. Author Jeremy Harris Lipschultz explores the foundations of digital data, strategic tools, and best practices in an accessible volume for students and practitioners of social media… Meer
€ 70,38
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Gebonden EN01-08-20249781032252100
This revised and updated textbook applies a critical and practical lens to the world of social media analytics. Author Jeremy Harris Lipschultz explores the foundations of digital data, strategic tools, and best practices in an accessible volume for students and practitioners of social media… Meer
€ 212,06
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Paperback EN30-05-20239781032268002
This new edition of Professional and Business Communication is an ideal core communications textbook for students on business, management, and professional courses preferring a practice-focused and colloquial approach that combines accessibility with key theory… Meer
€ 60,26
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Gebonden EN05-09-20229781032269146
This volume explores the dynamic nature of emerging markets, which constitute a major share of global GDP, with a focus on the opportunities for growth and the challenges for businesses in meeting the needs of a diverse set of consumers… Meer
€ 255,76
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Gebonden EN25-08-20239781032272191
Drawing on a range of theoretical and empirical perspectives, this volume examines the roles strategic communications play in creating social media messaging campaigns designed to engage in digital activism… Meer
€ 249,65
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Gebonden EN20-06-20239781032329741
Strategic Communication deals with the principles behind strategic communication planning. It covers the professional practice steps involved in researching, planning, writing, evaluating and implementing a communication strategy… Meer
€ 249,65
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Paperback EN27-05-20249781032362380
Crises like the COVID-19 pandemic are wake-up calls for enterprises to review their current risk management models. This book suggests a more robust risk management maturity model and illustrates the application in crisis situations… Meer
€ 32,79
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Paperback EN17-03-20239781032412573
Through an empathetic and positive approach to interpersonal communication, this book guides readers to build on the skills they already possess to communicate—and connect—with others. Author David W. Bennett, Ph.D. approaches communication with the belief that it is at the heart of any human… Meer
€ 60,26
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Gebonden EN19-01-20239781032434100
This book investigates the relationship of secrecy as a social practice to contemporary media, news cultures and public relations. Drawing on Georg Simmel’s theorisation of how secrecy produces a ‘second world’ alongside the ‘obvious world’ and creates and reshapes social relations, Anne Cronin… Meer
€ 99,29
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Gebonden EN02-04-20259781032577999
The fifth edition of this classic text, which was the first on the subject of reputation management, gives readers the guidance and skills needed to manage brand and reputation through effective performance, behavior, identity and communication strategies… Meer
€ 249,65
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