Communicatie en media

Neil Webers, Gwen Engelen

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Zeg jij ook weleens misschien, een beetje of sorry dat ik het zeg… terwijl je eigenlijk precies weet wat je wilt zeggen? Dan is dit boek voor jou.
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Communicatie en media

Communiceer effectiever, krachtiger en strategischer met boeken die je leren hoe je écht binnenkomt bij je doelgroep. Van storytelling tot social media en van crisiscommunicatie tot interne communicatie: ontdek hoe je invloed uitoefent met de juiste boodschap op het juiste moment.
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Rubriek: Communicatie en media

Gebonden EN09-10-19989780789005243
The Role of the Hospitality Industry in the Lives of Individuals and Families explores the evolution of the hospitality industry and the relationships between hospitality providers, their families, and the guests they serve… Meer
€ 187,59
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Paperback EN23-01-20029780789015952
Learn what you need to know to conduct successful business in Mexico!This book is a primer on all aspects of doing business in Mexico, with practical examples that illustrate the risks and benefits of Mexican business operations… Meer
€ 91,32
Levertijd ± 11 werkdagen
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Gebonden EN14-03-20069780789028648
The one-of-a-kind how-to book that puts effective agency management strategies at your fingertips The classic text that describes in detail how to successfully manage and market a public relations firm, has been completely updated with three new chapters and is now more than 50% longer… Meer
€ 150,03
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Paperback EN10-06-20249781032565804
Public Relations Planning: A Practical Guide for Strategic Communication provides students with an in-depth understanding of the steps involved in planning and executing a successful PR campaign. Taking a strategic approach to the subject, the authors bring years of practical experience to the… Meer
€ 101,52
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Gebonden EN31-10-20259781032637785
Foundational to partnership-building, strategic communication can result in meaningful and sustainable social impact. This book offers insights into the significance of strategic communication to nurture and sustain partnerships between the civil society, government, and market by aligning their… Meer
€ 251,60
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Gebonden EN03-07-20259781032818436
Embedded in the emerging field of climate change communication, Thaker provides a comprehensive analysis of enablers and barriers to corporate action on climate change, business role and influence on media coverage of climate change, and its impact on public opinion and the policy-making process… Meer
€ 251,60
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Paperback EN24-06-20249781032837468
The journey to purchase for the family shop or the B2B buyer is impacted by media, advice, packaging and trial. The sales and marketing challenge is what to say, and where to say it. Shoppernomics, based on research and case studies from US and UK, examines the path taken by the potential buyer… Meer
€ 57,81
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Paperback EN24-06-20249781032837628
The issue of brand has overshadowed that of reputation. It has been fashionable to re-brand, spend a lot of money on advertising and hope that you can leave your negative baggage behind. This strategy doesn't always work, witness Monday or Consignia, both victims of their 'infectious history'… Meer
€ 63,64
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Paperback EN24-06-20249781032837666
An earlier book, A Strategic Approach to Corporate Governance (Gower, 1999), examined corporate governance from a philosophical and 'big picture' standpoint. This book digs deeper and explores the operational issues around corporate governance, giving examples of good practice… Meer
€ 63,64
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Paperback EN16-10-20269781041045199
Trump and Putin in Media Mythologies provides an account of the media portrayal of two presidents—Donald Trump of the United States and Vladimir Putin of the Russian Federation—as mythologized figures… Meer
€ 70,92
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Paperback EN19-10-20269781041131403
Mastering Networking for Career Success is an essential resource for preparing students for the modern professional world. Networking is no longer just about exchanging business cards; it is about building meaningful, strategic relationships that lead to real opportunities… Meer
€ 65,10
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Paperback EN07-09-20159781137024817
Embracing social technologies at work is not just a blog from the CEO. It is about understanding all the opportunities where social media and technology activities could improve your company from marketing to operations… Meer
€ 31,49
Levertijd ± 9 werkdagen
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Gebonden EN08-08-20139781137276179
In most organizations, errors - although common and unavoidable - are rarely mentioned bottom-up. Using this example of the high risk aviation industry this book assess how active error management can work and lead to success… Meer
€ 80,29
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Gebonden EN20-03-20139781137306951
Organizations in the Face of Crisis offers a new approach to the treatment of threats to an organization, the brand, and the stakeholders. Case studies and diagnostic tools are used to demonstrate the effects of a crisis and to provide insight and strategies on managing the crisis at hand as well as… Meer
€ 61,99
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Gebonden EN19-08-20149781137404244
The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It features six books, five of which cover continental and regional groups… Meer
€ 61,99
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Gebonden EN07-11-20149781137404275
The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups… Meer
€ 61,99
Levertijd ± 9 werkdagen
Gratis verzonden
Gebonden EN11-06-20159781137404367
The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups… Meer
€ 61,99
Levertijd ± 9 werkdagen
Gratis verzonden
Gebonden EN12-02-20159781137474049
Since 2007, South Africa has been one of the world's upcoming Business Process Outsourcing (BPO) offshore destinations. This book is based on the authors' most recent research into high performance BPO globally and new research streams specifically on South Africa. Meer
€ 122,99
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Gebonden EN06-01-20169781137478771
We live in world increasingly shaped by risk, a fact underscored by recent events in the financial markets, science and technology, environmental policy and biosecurity, law enforcement and criminal justice… Meer
€ 110,79
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Gebonden EN15-04-20159781137489104
In politics, business and society, 'better' leadership and dialogue are seen as antidotes to the paradoxical issues of the modern world. This book illustrates how the compulsion for 'busyness', the assumptions about who leaders are and the adherence to implicitly-held cultural norms threaten the… Meer
€ 269,39
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