Communicatie en media

Neil Webers, Gwen Engelen

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Communicatie en media

Communiceer effectiever, krachtiger en strategischer met boeken die je leren hoe je écht binnenkomt bij je doelgroep. Van storytelling tot social media en van crisiscommunicatie tot interne communicatie: ontdek hoe je invloed uitoefent met de juiste boodschap op het juiste moment.
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Rubriek: Communicatie en media

Gebonden EN15-08-20249781032533872
Taking a DEI-first approach, this book teaches students to become culturally proficient communicators by approaching diversity, equity, and inclusion (DEI) with intentionality in every aspect of strategic communications… Meer
€ 251,60
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN02-04-20259781032577999
The fifth edition of this classic text, which was the first on the subject of reputation management, gives readers the guidance and skills needed to manage brand and reputation through effective performance, behavior, identity and communication strategies… Meer
€ 251,60
Levertijd ± 11 werkdagen
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Gebonden EN11-10-20249781032697789
This book analyses the role of communication in creating the value of innovation ecosystems from the perspective of the international network of technology parks and areas of innovation. It explores the relations and interactions between different stakeholders (administration, universities… Meer
€ 257,76
Levertijd ± 11 werkdagen
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Paperback EN25-11-20249781032730936
Taking stock of the technological, political, economic, and social trends that exist today, this book extends the discussion to analyze and predict how these trends will affect the public relations and strategic communication industry of the future… Meer
€ 60,72
Levertijd ± 11 werkdagen
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Paperback EN29-09-20259781032775388
The second edition of Origins, Traditions, and Trends of Organizational Communication provides an updated overview of organizational communication, assessing the field to date and demonstrating a communicational approach to the study of organization… Meer
€ 94,24
Levertijd ± 11 werkdagen
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Gebonden EN29-09-20259781032777696
The second edition of Origins, Traditions, and Trends of Organizational Communication provides an updated overview of organizational communication, assessing the field to date and demonstrating a communicational approach to the study of organization… Meer
€ 251,60
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN20-06-20259781032824994
Social Network Analysis and Text Mining for Big Data presents cutting-edge methods and tools that bridge the gap between text mining and social network analysis research while also providing new insights for analyzing (big) textual and network data… Meer
€ 251,60
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Paperback EN24-06-20249781032837444
As projects become more complex and the project teams are more geographically and culturally dispersed, so strong, trusting relationships come to the fore. Trust provides the security that enables project teams to work together effectively, even when they face project-threatening problems and… Meer
€ 63,64
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Paperback EN24-06-20249781032838182
In any activity an organisation undertakes, whether strategic, operational or tactical, the activity can only be successful with the input, commitment and support of its people - stakeholders. Gaining and maintaining the support and commitment of stakeholders requires a continuous process of… Meer
€ 63,64
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Paperback EN24-06-20249781032838380
At what stage in the process do commercial projects go wrong? Some of the worst problems (unrealistic objectives, faulty assumptions, and poorly understood constraints) are 'programmed in' at conception when the bid is written, long before the project manager is brought on board… Meer
€ 63,64
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Paperback EN24-06-20249781032838427
Effective sustainability communication can deliver business value. Get it wrong, however, and the reputational damage will be costly. Stakeholders, and the general public as well as activists, are unforgiving of companies whose products, services, business practices or culture fall short of their… Meer
€ 63,64
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Gebonden EN15-07-20259781032875989
Data has been called the ‘new oil’ of the 21st-century economy, yet knowledge of how to harness and comprehend data is lagging. This book presents a comprehensive guide for university students and business practitioners to acquire the core competencies to become data literate… Meer
€ 251,60
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Paperback EN14-10-20249781032924212
Health Communication and Mass Media is a much-needed resource for those with a professional or academic interest in the field of health communication. The chapters engage and expand upon significant theories informing efforts at mediated health communication and demonstrate the practical utility of… Meer
€ 60,72
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Paperback EN14-10-20249781032925691
Industrial tourism presents opportunities, both in terms of income and as a tool of management, for individual firms who open their doors - and consequently their local regions - to the public. But how can these opportunities be organised in a way that enables both the city and the enterprise to… Meer
€ 63,64
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Gebonden EN30-06-20259781032943299
This second fascinating and cutting-edge text provides insight into the meaning and interpretation of Machiavelli and his works for management, marketing, and political thought and highlights their particular relevance to the manager and policymaker today… Meer
€ 257,76
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Paperback EN30-06-20259781032943305
This second fascinating and cutting-edge text provides insight into the meaning and interpretation of Machiavelli and his works for management, marketing, and political thought and highlights their particular relevance to the manager and policymaker today… Meer
€ 65,10
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Gratis verzonden
Gebonden EN29-08-20259781032956893
Transparency and Public Participation for Radioactive Waste Management in Europe investigates how the pillars of the Aarhus Convention, and a broader understanding of transparency by Civil Society (CS), can be transposed into Radioactive Waste Management (RWM), particularly in the establishment of… Meer
€ 274,91
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Gebonden EN19-11-20169781137013316
​This book presents an ethical framework which evaluates the legitimacy of the practice of ghostwriting. It explores the connection between personal authenticity and the use of ghostwriters in corporate, political, legal, higher education, and scientific contexts… Meer
€ 147,39
Levertijd ± 9 werkdagen
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Gebonden EN29-06-20239781138226913
The British Media Industries offers an accessible introduction to how the media in Britain operates and the impact that recent political, economic, and technological developments have had on the nature of media industries today… Meer
€ 251,60
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Gebonden EN15-05-20189781138297005
We know a lot about change leadership. We understand how to design change programmes, and we know how to prescribe best practice change methods. Yet, despite all this knowledge, it is reported that up to 70% of change leadership projects fail to realize many of their objectives… Meer
€ 251,60
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